Northbeam Capital

A dated fund site rebuilt into a fast, credible platform that now ranks first for the sectors the firm invests in.

Client

Northbeam Capital, Rotterdam

Scope

Strategy, rebuild, SEO

Timeline

12 weeks

Launched

September 2025

The brief

Northbeam had just closed a €240M fund on a site that still looked like 2014. Founders researching them found a slow brochure, and the firm ranked nowhere for its own sectors.

What we did

We rewrote the message around patient capital, moved every page across without losing a link, and built a portfolio system the partners update themselves. Then we published one sector page a month.

#1

For its core category terms

+180%

Organic visits in 12 months

1.1s

Median LCP, down from 6.4s

“Founders now arrive at the first meeting already knowing how we invest. The site does that work before we say a word.”

Anders Holm

Managing Partner, Northbeam Capital

Next project

Ember & Oak →

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